Just got this email below regarding the “New York Times Insight Panel.” Seems like a scam to me. If it is real, then it seems pretty, well, lame. Anyone know anything about this?
Dear New York Times Subscriber,
We would like to invite you to become a member of our community of engaged New York Times readers by joining The New York Times Insight Panel and sharing your opinions with us.
This important panel is made up of readers like you who are interested in giving us feedback on a variety of topics, including their involvement with The Times. Here’s a quick overview of the benefits of being a member:
Help guide research at The Times by offering your opinions on a variety of topics related to your lifestyle and interests
Earn points that can be redeemed for New York Times premiums and other rewards
Learn about new features as they become available to Times subscribers
To get started with your Panel registration, you will need to complete a membership survey. Please click on the URL below or copy and paste it into your browser:
Your personal password (PIN) is: ———
Please add your voice to our Insight Panel today!
Customer Research Manager
The New York Times
If you have any questions or comments regarding delivery of your newspaper, please contact The New York Times Customer Care Service by clicking on email@example.com to send an e-mail.
Note: You are receiving this e-mail because you are part of an opt-in list provided by the survey’s sponsor. If you wish to not receive e-mails like this in the future, please reply to this e-mail with “unsubscribe ——–” in the subject line or click on the following URL to send an unsubscribe message (please include your PIN in the message): mailto:NYTPanelQuestions@BetaPanel.com
For more information, please visit www.betaresearch.com .